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Writer's pictureLeanne Taylor

How much is a Penetration Test?

Updated: Nov 15

Another Tech Talk with Taylor


One of the most asked questions from my customers is, "How much is a penetration test?" The answer, much like the proverbial question, "How long is a piece of string?" is: it depends. Today, we're going to unpack what a penetration test is, the different types of testing, why they are important, and why it's crucial to focus on the expertise of the person doing the testing rather than just the price.



Penetration Testing


What is a Penetration Test?

A penetration test, often referred to as a "pen test," is a simulated cyberattack on your computer system, network, or web application to evaluate the security of the system. This testing is performed to identify vulnerabilities that could be exploited by hackers. The goal is to uncover weak points before the bad actors do, ensuring your systems are as secure as possible.


Different Types of Penetration Testing

  • Black Box Testing:

    • Description: The tester has no prior knowledge of the system and tests it like an external hacker would.

    • Use Case: Simulates an outside attack.

  • White Box Testing:

    • Description: The tester has full knowledge of the system, including network diagrams, source code, and IP addresses.

    • Use Case: Thoroughly tests the system for vulnerabilities, often used for internal audits.

  • Gray Box Testing:

    • Description: The tester has partial knowledge of the system, mimicking an insider threat or a hacker who has gained some access.

    • Use Case: Balances the approaches of black and white box testing for a more realistic scenario.

  • Network Services Testing:

    • Description: Focuses on identifying vulnerabilities in network infrastructure, including firewalls, routers, and switches.

    • Use Case: Ensures network security.

  • Web Application Testing:

    • Description: Targets web applications to identify vulnerabilities such as SQL injection, cross-site scripting, and authentication flaws.

    • Use Case: Essential for businesses that rely heavily on web applications.

  • Social Engineering Testing:

    • Description: Involves testing the human element of security, such as phishing attacks and pretexting.

    • Use Case: Assesses the susceptibility of employees to social engineering attacks.

Why Penetration Testing is Important

There are many reasons an Penetration Test is important. It helps uncover vulnerabilities before malicious hackers can exploit them. By identifying and fixing vulnerabilities, you can protect sensitive customer and business data from breaches. The compliance aspect means many industries have regulations that require regular penetration testing to ensure compliance with security standards. It's important to use different pen testers each year to get fresh eyes on your network.


Data breaches can be costly. Investing in penetration testing can save your business from potential financial losses due to a cyberattack. I think we all agree its now not "if" but "when"! And lastly, demonstrating that your business takes security seriously helps maintain and build trust with your end customers.

The Skill Behind the Test

Penetration testing is not just about running automated tools; it's about the skills and expertise of the person performing the test. When hiring a penetration tester, you are essentially buying someone's hacking skills. It's crucial to focus on the credentials, experience, and reputation of the tester rather than just the price tag.

An experienced penetration tester will:

  • Thoroughly Understand: The nuances of different types of attacks.

  • Think Creatively: To find vulnerabilities that automated tools might miss.

  • Provide Actionable Insights: Offering clear guidance on how to fix identified issues.


While the cost of a penetration test can vary widely based on the scope and complexity of the project, the real value lies in the expertise of the tester. By focusing on the skills and experience of the person doing the testing, you ensure that you're getting the most thorough and effective security assessment possible. Instead of asking, "How much is a penetration test?" consider asking, "Who is doing my penetration test, and what skills do they bring to the table?"

In the ever-evolving landscape of cybersecurity, investing in a high-quality penetration test is a crucial step in protecting your business, your data, and your customers.

Until next time,


Leanne Taylor & The Taylor Made Sales Team

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