Meet The Team

Leanne is the sales leader and founder of Taylor Made Sales. With a natural flair towards business and technical problem solving, her friendliness and positive energy have been the cornerstones of her successful sales career spanning over 25 years. A desire to bring her unique sales methodology to the wider technology market and continue serving her loyal customer base has lead to the creation of Taylor Made Sales and the concept of a virtual sale team of exceptional sales consultants. A domestic goddess to two testy teenagers & 2 pugs, lover of a nice light pinot and a master of a ‘zero inbox’, Leanne is a fast and furious sales machine.

As Taylor Made Sales’ Virtual Sales Director, Helena Softley brings a powerful mix of sales leadership, strategic clarity, and coaching excellence. Known for her ability to energise teams and elevate performance, Helena partners closely with our clients to strengthen sales capability, streamline go to market execution, and create the confidence and discipline needed for predictable revenue growth. With a background in sales development, account management and coaching, Helena is passionate about building empowered, high performing teams. She combines real world deal experience with practical, actionable guidance that helping businesses unlock momentum, improve conversion, and build sales functions that genuinely thrive. Outside of work, Helena is a devoted girl mum who loves the outdoors, true crime podcasts, and time spent on the Gold Coast with family and friends. A grounded balance that fuels her people first approach to sales leadership.

Alanna brings more than 20 years of experience helping businesses build the structure, systems and processes that allow great people to do their best work. With a background spanning operations, finance, people leadership and business management, she has a genuine passion for helping teams stay organised, connected and focused on what matters most. Alanna drives our team to keep the us running smoothly behind the scenes. From improving processes and supporting day-to-day operations to coordinating projects and helping turn ideas into action, she thrives on creating clarity in fast-paced environments and ensuring nothing falls through the cracks. Known for her approachable nature, practical mindset and ability to bring calm to the busiest of days, Alanna loves helping people succeed and creating positive, productive workplaces where everyone can thrive. Outside of work, Alanna is a proud mum of three, an avid traveller and dedicated runner. She believes the best results come from building strong relationships, embracing new experiences and enjoying the journey along the way.

With decades of experience across the technology sector, Tony brings a practical, business-focused perspective to every customer engagement. As Senior Technology Advisor at Taylor Made Sales, he provides independent and vendor-agnostic guidance, helping organisations make informed technology decisions that align with their business objectives, not a vendor sales agenda. In an industry that is constantly evolving, Tony helps customers cut through the noise to understand emerging technologies, assess risk, and identify solutions that deliver real business value. His trusted advisory approach empowers organisations to navigate complex technology landscapes with confidence, clarity, and a clear roadmap for growth.

Tamara is the strategic heart of our professional services team, specialising in security, risk, governance, and change management. With deep experience in critical infrastructure and government, she knows how to help teams thrive under pressure. Tamara's core focus is building resilience, not just in technology, but in people and processes. She uses exceptional stakeholder engagement and influencing skills to drive positive, lasting behavioural change. Her passion for continuous learning is evident in her work, where she helps clients build truly enduring success. Off-duty, Tamara loves exploring new languages, traveling, and discovering great food, reflecting her engaging and adventurous approach to problem-solving.

Catherine is a seasoned IT professional with 30 years of experience across various roles, from small integrators to Australia's largest telecommunications company. With a deep understanding of the industry, Catherine brings a wealth of knowledge and adaptability to every project. Known for being a good listener, she excels in understanding client needs, solving complex problems, and delivering innovative technology solutions that align with their requirements and budget. She is committed to ensuring that every solution is tailored, cost-effective, and designed to drive long-term success for her clients, delivering strongly on our company Motto " Connecting the right people with the right technology at the right time".

Suzie is a relationship-driven sales professional with extensive experience in SaaS, technology partnerships, and enterprise account management across the APAC region. She has built a strong reputation for creating meaningful customer connections, indentifying growth opportunities, and helping organisations achieve commercial success. Her proactive approach, commercial mindset, and commitment to customer outcomes makes her a trusted extension of her clients' teams.

Daniel brings over 20 years of commercial, sales and operational experience to his role as a Virtual BDM at Taylor Made Sales. Having worked across accounting, financial services, and cybersecurity, he combines technical understanding with a practical, revenue-first mindset making him a trusted advisor to both clients and prospects. As a Virtual BDM, Daniel thrives on opening doors, building pipelines, and turning conversations into commercial outcomes. He is particularly skilled at engaging senior stakeholders, navigating complex buying cycles, and positioning solutions in a way that resonates commercially and strategically. His approach is grounded in persistence, consistency, and a genuine commitment to helping clients solve real business problems. When he’s not working with customers, Daniel is a passionate community contributor. He has spent several years volunteering as a junior football coach, reflecting his commitment to mentorship, teamwork and giving back.

Sarah is deeply passionate about helping organisations stay secure in an increasingly complex digital world. With extensive experience across telecommunications, technology and cybersecurity, she works closely with businesses to understand emerging risks, navigate evolving technology landscapes and make informed decisions that strengthen their security posture. Known for her consultative and customer-first approach, Sarah excels at translating complex technical concepts into practical business outcomes. She is committed to educating customers on cybersecurity best practices, helping them understand the challenges, opportunities and innovations shaping today's digital economy. When she's not working, Sarah enjoys spending time with family and friends, exploring her passions for music, the arts and travelling the world. A proud mum to her rockstar 20-year-old, she is also dedicated to supporting those in need, particularly people experiencing homelessness and victims of domestic violence. An accomplished musician, Sarah plays both the violin and piano, bringing the same creativity and passion to her personal life as she does to helping clients navigate the ever-changing world of technology and cybersecurity.

Phil Koolen is a strategic marketing leader with deep expertise in MarTech, lifecycle marketing, brand transformation, and go-to-market strategy. With experience across enterprise and professional services organisations, he has helped businesses sharpen their market position, build high-performing marketing functions, and create growth engines that deliver measurable commercial outcomes. Passionate about marketing that earns its place at the leadership table, Phil believes every initiative should be grounded in strategy, aligned to business objectives, and focused on generating revenue, not just awareness. His ability to connect brand, customer experience, and sales execution enables organisations to build momentum and drive sustainable growth. At Taylor Made Sales, Phil works with clients to develop compelling brand positioning, effective go-to-market strategies, and scalable marketing foundations. As a Virtual Business Development Manager, he also helps organisations identify new opportunities, nurture strategic relationships, generate pipeline, and convert marketing activity into meaningful business outcomes. Outside of work, Phil is a proud father of three high-energy boys who keep life fast-paced and entertaining. When he's not helping businesses grow, you'll often find him enjoying live music, supporting local community performing arts, or finding creative ways to combine his passion for storytelling, connection, and community engagement.

As Technical Account Manager at Taylor Made Sales, Jason King brings more than 30 years of experience across technology, cybersecurity, networking and business consulting. Having worked with organisations including Telstra, Fortinet and Telstra Purple, he understands how to align technology decisions with business growth and operational success. Jason works closely with clients to understand their business challenges, identify opportunities for improvement and navigate the ever-changing technology landscape. His combination of technical expertise and commercial acumen ensures clients receive practical, outcome-focused advice rather than unnecessary complexity. By providing independent guidance, vendor management support and strategic technology insight, Jason helps organisations reduce risk, improve efficiency and maximise the value of their technology investments. His focus is always on delivering measurable business outcomes that support long-term growth and success.

Julie Miller is a relationship-focused sales professional with more than 20 years of experience across sales, customer success, account management, and business development. She is passionate about building genuine connections and helping clients achieve sustainable growth. At Taylor Made Sales, Julie works closely with clients to strengthen customer relationships, uncover new opportunities, and deliver practical sales solutions that create meaningful business outcomes. Her consultative approach and people-first mindset make her a trusted partner to both clients and colleagues. Outside of work, Julie is an authorised marriage celebrant who loves helping people celebrate life's special moments. She also enjoys travelling, live music, and spending time with her two miniature dachshunds, Alfie and Frankie.

Megan is a strategic growth and brand advisor with expertise in customer experience, marketing, transformation, and stakeholder engagement. She helps organisations translate customer insights into commercial outcomes, strengthen brand positioning, and build sustainable growth strategies. Megan is passionate about creating meaningful experiences, trusted brands, and lasting business value. At Taylor Made Sales, Megan works with clients to align customer, brand, and growth strategies, helping businesses build stronger relationships, create market differentiation, and accelerate commercial outcomes through a customer-first approach.

Peter helps businesses streamline sales processes, optimise CRM platforms, and automate repetitive tasks. With more than 25 years in technology and process consulting, Peter enables organisations to build scalable sales systems that improve customer engagement, increase efficiency, and support sustainable growth. Peter supports businesses recover lost opportunities, strengthen customer engagement, and build sales engines that support long-term growth. His practical, no-nonsense approach ensures technology works for the business, not the other way around.

Anna Osherov is our go-to expert for all things events at Taylor Made Sales, bringing deep expertise in marketing, live experiences, and audience engagement. With over 15 years’ experience in marketing and event strategy, Anna has built a reputation as an “Eventologist” - helping businesses design, promote, and deliver events that drive real results. At Taylor Made Sales, Anna is the driving force behind our client and customer events. Whether it’s planning a high-conversion sales event, facilitating an engaging workshop, or creating a standout brand experience, she brings energy, precision, and a “make it happen” mindset to every project. Outside of work, Anna is a facilitator in marketing at RMIT and brings her creative energy to life as an experienced Brazilian drummer. A passionate snowboarder, she also spends her time chasing the perfect powder around the world bringing the same sense of adventure and drive that she delivers to every event she leads.

Sam McFarlane is a Social Media Strategist and marketing professional with more than 20 years of experience across marketing, communications, events and social media. Throughout her career, Sam has worked with businesses across a wide range of industries, helping them build their visibility, strengthen their brand and connect with the right audiences. She brings a strategic yet practical approach to social media, with a focus on creating consistent, purposeful content that supports broader business and marketing goals. At Taylor Made Sales, Sam supports clients with social media strategy, content planning and digital marketing, helping businesses simplify their approach and show up online with greater clarity and confidence. When she’s not working, Sam loves spending quality time with her family, walking her dog, reading, keeping fit and enjoying good food. She also loves to travel and explore new places whenever she gets the chance.

Joanna is our superstar Virtual Database Coordinator and the quiet superpower behind the scenes, keeping our client and customer data sharp, our admin smooth, and our days just a little less chaotic. Joanna is all about systems, structure, and making work feel easier (and a bit more fun). Whether she’s organising information or helping keep things moving, she brings calm energy and a can-do attitude to every task. When Joanna is not keeping our world in order, you’ll find her enjoying slow mornings, great food, good coffee, and spending time with family, preferably with a feel-good song playing in the background.

With over 25 years of leadership in Sales and General Management, Tony brings a wealth of commercial acumen and people-first expertise to his role as a business coach with Thriving Minds Global. His career spans senior roles at global software leaders including Salesforce, Pega, and SAS, as well as impactful leadership positions at Telstra, Verizon, and Vodafone. Tony’s strength lies in translating vision into action—designing purpose-driven strategies, leading organisational change, and cultivating high-performance cultures. Known for his optimism, gratitude, and ability to inspire, he empowers individuals and teams to thrive by aligning personal strengths with collective goals.

Anna is our numbers expert who keeps our financial engine running smoothly. With more than 20 years of experience in SME finance, bookkeeping, payroll, compliance, and business operations, Anna ensures we always have a clear understanding of our performance, profitability, and growth opportunities. As a Registered BAS Agent and certified advisor across Xero, MYOB, and QuickBooks Online, Anna brings a rare combination of financial expertise, systems thinking, and operational discipline. She has built and led successful finance teams, implemented scalable financial processes, and helped businesses transform complex financial data into clear, actionable insights. Known for her meticulous attention to detail and practical approach, Anna helps us make smarter business decisions by ensuring our numbers tell the right story. From cash flow and compliance to strategic planning and reporting, she provides the financial clarity that allows our team to focus on what we do best: driving growth for our clients.